About

The Garnishes app was created for Yaroslav Panov, the world-famous master of food carving, as an additional sales tool for seminars and books in the form of a mobile app with videos and interactive photo guides for bartenders and cocktail lovers

The goal of the project is to make a name for itself in the international market and create interactive guides for students at offsite seminars.

Tasks

At the start of the work we were given 3 main tasks, which had been successfully completed:

1. Collect and classify information from published books and materials into a single database.
Take photos and videos.
Translate the materials into four languages: English, Russian, Chinese and Spanish.

2. Build an application and all necessary IT infrastructure.

3. Create social networks, filling them with content, launching and supporting advertising campaigns on Instagram, Facebook, Youtube, Tumblr, Weibo and Vk.

Goals

Some achievements and numbers:

• Global marketing campaign in four languages EN RU CH SP
• 10k followers in social networks
• According to data.ai 2013 - 2023 Food & Drinks:
  Top 1 - 3 countries
  Top 5 - 10 countries
  Top 10 - 19 countries
  Top 100 - 84 countries

The app has achieved impressive results including Top 40 in China, and it's still getting Tops after 10 years in the AppStore.